Wachovia introduces new logo and brand name

Author: Mohib

Wachovia Wells Fargo new logo name

Wachovia, the largest bank in Palm Beach County, and the fourth-largest bank holding company in the entire U.S., gets a new logo and name in July 2011. The new stagecoach logo will feature “Wells Fargo” in red and gold colors.

The name change could probably disturb the bank’s flighty depositors, but Ken Thomas, a Miami banking analyst, contends that the Wells Fargo’s healthy finances will hold depositors in place: “There will be some questions about the stagecoach, and people will come in and ask some questions about the history of the bank. I don’t see a run-off, because the bank has a good, strong reputation.”

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