Skype is the most popular online communication service in the world with 663 million users as of September 2011. It is one of the first companies to create a huge impact on the Internet phone market. Founded by Niklas Zennström and Janus Friis in 2003, the company was acquired by Microsoft Corp. in May 2011 for $8.5 billion in cash.
DESIGN ELEMENTS OF SKYPE LOGO
Shape, Colors and Font of the Skype Logo:
The earliest form of the popular Skype icon was launched in 2003. It was based on a simple yellow speech balloon. The icon underwent several overhauls throughout the years. The current Skype icon features the letter “S” in white color with a bright blue background.
The bubbly Skype logo, one of the other hand, is based on the Arial Rounded MT Bold typeface. It features the company name on a series of circles which collectively make a “cloud”.
The blue color in the Skype logo represents communication, prosperity and the emotion of hope; whereas the white color represents peace and harmony.