Louis Vuitton (or Louis Vuitton Malletier) is a leading a French fashion house that manufactures luxury trunks, leather goods, shoes, watches, jewelery, sunglasses and various other products.
Founded in 1854 by a Paris craftsman Louis Vuitton (1821–1892), who is also credited with the development of the first flat trunks covered by waterproof canvas, the label is one of the most famous international fashion houses in the world today.
The Louis Vuitton brand and the famous LV monogram are widely considered as one of the world’s most valuable and prestigious brands.
DESIGN ELEMENTS OF LOUIS VUITTON LOGO
The Louis Vuitton logo, also known as LV monogram, was the creation of Louis’ son Georges Vuitton who invented the symbol by printing his father’s initials on the canvas. The logo was first introduced in 1896.
Shape of the Louis Vuitton Logo:
The Louis Vuitton logo is basically a Japanese-inspired flower motif which was created as a way to prevent counterfeiting of the Parisian company’s designer luggage. This memorable logo is now synonymous with luxury, brilliance and indulgence, often worn by various celebrities as a fashion statement.
Font of the Louis Vuitton Logo:
The font used in the Louis Vuitton “LV monogram” is a custom, handmade typeface.